Financial Fast Lane

Financial Fast Lane offers free educational resources for those over 50 looking to retire with financial peace of mind.

Services

Competitor analysis, market research, brand heart, brand positioning, target audience discovery, logo design, visual identity, web design, youtube banner design

Challenge 

A Modern Refresh

With over 50k subscribers on Youtube and a bestselling book, Lane from Financial Fast Lane came to us wanting a complete brand refresh for his youtube channel and a new educational website where his audience could easily access the free resources he provides. 

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Solution

A Straightforward Brand

Through research we found that other financial professionals get complicated and messy real fast. The new design for Financial Fast Lane is clear, bold and to the point. No fluff involved.

Impact

Financial Planning has Never Looked Better 

Through simple messaging to a solid visual identity, Financial Fast Lane is standing out from his competitors.